Vista Video Log – The Ignite Program – Episode 102

Here is episode 2 of the Vista Video Log featuring Scott Fusselman of The Ignite Program. The Vista Video Log episodes are short and sweet (3-4 minutes) and are a place where you can catch industry professionals share about the current trends in the world of video production and film making.

TRANSCRIPTION:

Sam McDonald         

Hi, and welcome to the Vista video log. My name is Sam McDonald. I’m a video producer for Vista Productions. The Vista Video Log is where the professionals from Northwest Arkansas in video production come to the other side of the camera and talk about all things that have to do with production in Northwest Arkansas, and across the region, and across the nation.

Today, we’re talking about education. I am joined today by Scott Fusselman. Thank you so much for being here, Scott.

Scott Fusselman      

Yeah.  Thanks for having me.

Sam McDonald

Give me a background of where it is you work in? What it is you do, and namely the Ignite Program?

Scott Fusselman

Sure. Bentonville Public Schools is who I work for. The new program that I am involved with is called Ignite.

Sam McDonald

What is the Ignite program, exactly?

 Scott Fusselman

We started the video production program in 2011 at Bentonville High School. We were given a state grant from the state of Arkansas. It was really nice. We got the program started with 18 kids. It has developed and grown to over 200 now. But, the thing I would say is different about the Ignite program – much the same, we started with a lump sum of money to get equipment and get rolling. But we have done. We have chosen 18 kids. They were kind of targeted as their area where they want to pursue it; either in the career field, or, take the next step, and go to college. But, they are chasing this area of expertise, video production.

Sam McDonald

The model behind this is not only to just have them in a classroom; and where they are learning the equipment, sort of in their own little shell. You’re actually trying to get them out in the world with active video production companies.

Scott Fusselman

The first semester, I would say was really a base camp. Getting those skills and competence together to be able to go out like you said. The second semester is really built behind – they call it an internship model. But it may be more of an externship model. Where they are, whether it’s a production assistant or, they’re actually partnering with somebody and doing a project for somebody, they’re out in the field and doing.

Sam McDonald

What sort of partners have you partnered with? What are the types of companies that you’re looking to become involved with this program?

Scott Fusselman

Sure. Production company-wise, Vista Production is, as I am looking at you. You have been a big help. Just some small businesses that have stepped up here of late. Honestly, some bigger businesses, Wal-Mart. We’re going to be doing some projects with them in the logistics department. We will be producing some videos that help train in new systems that they’re going to be integrating.

Junk Brands, we met with them actually yesterday. They want us to partner with their people that are already in media content. But then, I think he is also going to trust us with some storytelling. You take this piece and let the kids produce it. If it meets their standards, then they can use it as far as their web content and whatever.

Gosh, I could talk for awhile. But those are the ones that just jump off at me immediately.

Sam McDonald

Excellent, well, Scott, thank you so much for being here today, Bud.

Scott Fusselman

It was a pleasure. Thanks for having me.

 Sam McDonald

Thanks for watching the Vista video log. We will see you next time.

 

Stay tuned for more installments of the Vista Video Log, a place where you can catch industry professionals share about the current trends in the world of video production and film making.

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